CACO is a digital cultural space widely dedicated to displaying the expression of color in the most abstract and minimalist way, taking it not as an attribute but as a protagonist. Founded in 2025, every day we curate and create content and experiences with the idea of showing the sensorial impact and meaning of color in our environment.

Art, design, architecture, music or simply curiosities. A project entirely created by a group of creative minds seeking to give life to an ecosystem where the most creative, sensorial, aesthetic and simple things are the protagonists.

Romina Llaguno

Founder. Creative & Culture Director

Rosana Perez

Creative Director

Rodrigo Mendez

Curatorial Manager Latin America


Frequently Asked Questions

CACO is materialized in three pillars:

1. Magazine: editorial and audiovisual content in format
digital magazine, explore, learn, investigate and learn about color. If you are doing research related to color and you cannot find a specific type of information, you can write to us at info@houseofcaco.com and we will help you with the research of your work.

2. Events: You will find experiences such as exhibitions, brand events, interactive events, among other things, both our own and those that we consider of interest in the cultural world.

3. Marketplace: a space where you can bring design and color home.

Not strictly speaking. We will talk about professionals, entities, activities, projects and curiosities that work with color, which we visually appreciate mainly for its color, but also for its culture. Our objective is to make it visible and provide a space for dissemination and knowledge.

No. At CACO we look for a study of colour (for example, the application of pink or yellow, the impact of an abstract artist, or the architectural evolution of a place where colour particularly draws attention), being critical of the deliberate and unstudied use of colour.

Write us an email at info@houseofcaco.com indicating in the subject "Editor's Proposal" with your proposal and a short biography about yourself.

CACO development will be primarily in Spanish and English.

No. CACO is primarily digital, so you can find us at various cultural and entertainment events, pop-ups, exhibitions and shops. Just keep an eye on us.